A working studio. Real tools.

Some for clients, some for my kids, some for me. In the age of agents, the smallest possible audience for a piece of software is one.

Twenty years in marketing and product seats — Disney, Capitol, Nokia, American Express, 1stdibs. Most of that work was about making complex systems serve real people who weren't being served well.

In late 2024 I started building software again. Not commissioning it — writing it. A senior operator paired with an agent that doesn't get tired turned out to be the piece I'd been waiting for since the first Wired in 1994.